Evaluation and Strategic Planning for Combination Pricing

May 24, 2016 BACK TO RESOURCES

OBJECTIVE:

Evaluate potential strategies to implement Combination Pricing and understand impact to ASP of both products, potential diversion and other reimbursement/payment metrics.

APPROACH:

  • Identification of key operational issues related to implementing combination pricing
  • Quantitative modeling of impact of discounting to product ASPs
  • Quantitative modeling of demonstration versus private payer approaches

OUTPUT:

  • Potential design of test case in private payer market
  • Plan for approaching CMS regarding demonstration
  • Quantified revenue impact of combination pricing under various scenarios

AUDIENCE:

Senior executives and Brand

USE BY CLIENT:

Used in demonstration or in private payer setting or to detail Congressional advocacy.